B S R Murthy MBA, M.Com, B.Ed, Assistant Professor in Department of Business Management, Malla Reddy Engineering College and Management Sciences, Hyderabad and delivered gust Lecture in reputed management colleges. Having more than ten years of teaching experience in Management and Engineering. He published two books and no research papers in national and international peer-reviewed journals and presented research papers in national and international conferences and seminars. Participated in workshops and faculty development programs. Member of national and international Associations and Editorial Board Member and Review member in International Peer-Reviewed Journals.